Sitemap - 2025 - Next in Media

YouTube's 'Long Tail' Challenge

The Streaming Ad Experience is Only Getting More Un-Bearable

Could AI Wipe Out a $200 Billion Ad Category?

Google vs. Google

TV Learns to Live With the Duopoly (Or the New One At Least)

Free Ad-Supported TV is Growing FAST. So Why Does it Feel Like a Bubble?

Meta Wants to Run all of Advertising. So Doesn't it Need to be in TV?

Canvas CEO Paul Woolmington on Tariff Uncertainty and Sports Culture vs. Sports Rights

The TV Business Wants More Advertisers. The Way it's Going About Getting More Seems Ridiculous.

Please take this reader survey to help me better understand my audience

Inside the Heated Battle For TV-Screen Real Estate

Brands Are Under-Spending on Creators. Can Ad Tech (Finally) Help?

For This Year's Upfront, It's YouTube vs. Amazon

Can TV-Makers Really Grab TV Dollars?

As Upfronts (and Tariffs) Loom, Attention Measurement is at a Crossroads

Why Trump's Tariff's Could Spark More Media Buying By Machines

The CFO Loves Those Retail Media #s. He'd Like to See Them Everywhere.

Looking Back at the TV Ad Business as it Turns 100

The Feds Finally Nailed Google. So What.

More Creators Are Coming to FAST - But There Are Tradeoffs

'Everything is Shoppable!' Meets The Tariff Economy

Minecraft Showed How Much the Movie Business Needs Creators

Advertising in Video Games Remains Stagnant - But There Are Signs of Hope

Apple Tried To Destroy Meta’s Ad Business. Here’s How It Emerged Stronger Than Ever.

YouTube Has Bombed Twice Making Original Shows. It Should Give It One More Try.

With TV Seemingly Vulnerable, Suddenly Video Ads Are Everywhere

Creator Brands Are Thriving. Creator Brands Are in a Bubble

The Under-the-Radar Pinterest Creator Space is Getting More Potent

The TikTok TV Conundrum

Can TV Avoid the Fate of Newpapers?

Please Take This Survey on Attention Metrics

How RFK Jr. Could Blow Up TV Advertising

Media Buyers vs AI

Are Amazon and Walmart on a Collision Course For Digital Ad Supremacy?

Netflix Can't Afford to Ignore Creators Anymore

Just How Screwed is the Internet?

So Is Amazon's 'Beast Games' a Hit?

The TV Currency Wars Are Over. Shrug.

Why Razorfish Made Creators Part of its Staff

Can Big Media Companies Like Disney Compete with Big Tech on AI?

Life in TikTok Limbo

YouTube is Winning the Streaming Wars - What About the Algo-War?

2025 Could Be the Year of Reels - That is, If They Don't Zuck it Up

Amazon Dangles Retail Media in a Box - Will Any RMNs Be Tempted?

What's Missing in Creator Media Measurement?

The Streaming Ad Market: Disconnected TV