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Dhar Mann Wants to Make Shows With a Few Big Brands
Plus, something seems to be wrong with CTV
13 hrs ago
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Mike Shields
3
Before There Were Micro-dramas - There Was the 'Prom Queen' of MySpace
Was the teen soap way ahead of its time? Or do Americans just not want this stuff?
Sep 11
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Mike Shields
3
Could Amazon Be on a Path to Take Over TV Ads?
Would big TV networks, and brands, be ok with a 'crystal box'?
Sep 9
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Mike Shields
2
YouTube's Big NFL Audition
How to keep fans and sports brands happy, while also showing your unique value
Sep 4
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Mike Shields
4
Dear Dave - So Far, Paramount's Streaming App is a Big Minus
The new Oracle of the media business needs to completely start over in CTV
Sep 2
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Mike Shields
5
August 2025
Inside the Battle to Own Music Videos on YouTube - and All Over Social Media
Uproxx emerges to take on Vevo, with TikTok looming
Aug 19
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Mike Shields
6
AppLovin Appears to Be Installing Apps That People Don't Want Via Some Questionable Ad Practices
The Wall Street darling keeps having to answer questions
Aug 12
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Mike Shields
4
TV Needs to Figure Out Creators - FAST. Tubi May Be Onto Something.
Fox-owned streamer has 50 projects in motion
Aug 5
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Mike Shields
6
July 2025
Spotify's Misadventures in Video Continue
It may be time for a much bolder move if the company really wants to become a serious ad player
Jul 31
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Mike Shields
6
Nielsen is All In on Big Data - Except in One Key Way
Plus Ari Paparo on why it took so long for regulators to recognize the Google monopoly
Jul 29
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Mike Shields
2
Should YouTube be Bidding on Baseball?
Could the video juggernaut use more tentpoles?
Jul 24
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Mike Shields
5
Retail Media's 'Through-Line'
As the business grows, so do category leaders' advantages
Jul 22
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Mike Shields
2
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