The TV Industry's Ticking Time Bomb

If regulators take away the IP address - ultra-targeted TV advertising could be over before it starts

First, a few housekeeping items:

• I’m looking for a sponsor for my podcast Next in Media. If you’re interested, please reach out to mike@shieldsstrategic.com.

• I’ve once again partnered with The Rebooting, this time on a research project on the video advertising market in conjunction with VideoElephant. As part of that, we are conducting a survey among top …