Next in Media

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Emergency Google Gets NFL Sunday Ticket Newsletter
So many questions
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Mike Shields
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The Culture Wars Are Going to Hit Every Part of the Ad Business
From Bud Light to Target to regional out of home vendors
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Mike Shields
Ad tech isn't ready for California
Clean rooms, email-based identifiers may be in real trouble
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Mike Shields
The Writers Strike is a Massive Opportunity for YouTube and Creators
Before I forget, I’m helping The Rebooting put together an awesome three days of content at Cannes. Check out the lineup here, and we hope to see you…
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Mike Shields
1
The Great Streaming Pullback Will Have Consequences
Does responsible spending lead to increased churn? More ads?
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Mike Shields
Regulators are trying to reign in digital advertising. AI has other ideas.
A quick note, in case you missed it. Brian Morrissey of The Rebooting and I are partnering to put together what we hope will be a very cool event at the…
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Mike Shields
The Media Business Still Loves Its Silos
Video-centric remains a fantasy, despite consumers showing how much the old definitions don't matter
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Mike Shields
Is the Hispanic Streaming Audience Tiny?
Or does the media industry have a major research problem?
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Mike Shields
Next in Media
Next in Media
Big and small questions about media, advertising and marketing
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